Creating a promotion kit for entertainers 101

“How to create a solid promotion package?” is perhaps one of the questions that is most frequently asked. We decided to write a proper guide on creating a good promotion kit for entertainers.   A promotion kit should contain a few things:   Photos and other images Live videos  and teasers Information about your act […]

A guide to backstage behaviour:

The backstage of theatres, galashows or corporate gala’s is where the magic happens and business is done. The perfect place to make or break your career. Here is a guide with some tips, tricks and hints on how to behave in the backstage.   Be as charming offstage as well as you are onstage: Believe […]

Working with artist agents

Many artists become frustrated when it comes to advertising themselves and selling their act. The business side of show business can be intimidating, even for experienced artists. An agent can take the stress away from you. A good agent knows a fine balance of representing your interest and the interest for a show, how ever […]

Only as good as a ringboy!

Ringboys; we all know them, need them and use them. I have seen them being dressed in proper costumes, simple cheap shirts and even ripped t-shirts. However they are often under appreciated; We need them to be there and save our asses.   Every time when a director asks me what I think of a […]

Download for free; Powerful image creation for performers

For a long time, I have wanted to write a short guide about creating an image for performers. A guide to explain how to analyse yourself, how to get better and how to sell yourself in a quick and easy read. Feel free to download the PDF document and share it with your friends and […]

How to write a proposal and get booked

Obviously you are a professional artist and you want to work in good places, but do you actually know what makes someone decide why they want to book you? Unless you are very well connected or have a well-established name you are losing ground when your publicity is not done right. When you are sending […]

Why giving away free tickets is a good idea!

As I am Dutch, I love the word “gratis” or “free”. Many show owners hate the word when it comes to giving away tickets to their show for free. Not everyone will agree with me on this subject and for sure there are good arguments for both sides. If I balance the arguments I guarantee […]

Why every artist needs a creative mentor

Every artist wants an act that looks good, works well and if possible, an act of world class. Creating an act is not just skill, it requires creativity in combining tricks, music, costumes and props and if possible a theme or story. This however is not where it should end with developing your act.   […]

Packing for dummies

  When I travelled in circus, I encountered many artists with acts that would perfectly suit a variety theatre or a cruise ship. However, if I watched how they moved around, they would definitely not fit. Too many props to carry or too much stuff to carry along. Working small venues or ships requires a […]

7 ways to get more bookings for your act

“How should I promote my act to get more bookings” is one of the most popular questions people ask me. It might seem a complicated question but the basis is relatively simple, it always comes down to the “where do you want to work?” or “what are you good at?” questions like I described in: […]