Circus is communication so if an audience does not understand what you are portraying, you have to find a different language to tell your story.
The search for new audiences is one of the main missions of artists and shows nowadays. If we don’t find a connection with the people for whom we are making our art, we will lose our right to exist. On the other hand, art has a unique position outside the laws of commerce where it can surprise, move, arouse and stimulate without being forced into the iron laws of supply and demand.
Making our works accessible without losing its core, that is the challenge of the circus of tomorrow.
A new generation of highly gifted young artists is standing up. They know more about creating a show then we might think, we should provide them with the tools and collaborations they need to shine. It is time for a revival!